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Is The Public Speaking Dead?

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Is public speaking as a business dead?

by Douglas Vermeeren 10X Your Speaking Business

For the last two decades I have been a public speaker. I have seen a lot of changes and most prominently I have seen many new speakers arrive on the scene with the intention to create a massive business sharing their expertise.
More often than not they fail.

This makes me ask: Is public speaking as a business dead or dying?

As I have carefully considered this question and looked at the complete landscape of what is really going on in this highly saturated industry of speaking, coaching, mentoring and personal development in general I have an answer to this question:

The old way of building this business is dying.

While those who understand the nuances of today’s marketplace are not only thriving but building incredible 7 & 8 figure businesses.

If I were summarize a few of the differences between the dying and thriving it would be as simple as this:

The dying are relying on an old model of the speaking business. In other words they are focusing on creating signature speeches, speaking for a fee and doing as many speeches as they possibly can. The thriving understand that building a brand is important and real authentic connection with the audience trumps signature speeches every time.

The dying are always on the hunt for the next event to get in front of an audience.
The thriving understand the platforms available to them to create audiences around them and their content. They understand that once they find their vibe they earn their tribe.

The dying take out ads and do posts on social media focused on telling about themselves and their many accomplishments, constantly inviting you to events or buy products and promoting their latest greatest whatever it is.The thriving understand that today’s market place is value content and relationship driven. The more you give away the more likely you are to attract people who want to learn more.

The dying also don’t understand the important of building relationships with the power players in the business and that reputation helps create brand. The thriving understand that relationships with high level experts is available to them and they understand how to create synergy with people that matter. The dying don’t have a game plan and they often fly by the seat of their pants, taking whatever speaking gigs come their way.

The thriving understand that a business strategy is essential to success in the speaking business and saying no to events that don’t serve your bran is one of the best things you can do.
Anyways, there are a few thoughts for now.

End Rant.10X Your Speaking Business Douglas Vermeeren are you right?

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Are you a speaker looking to grow your business? Here’s two quick tips for you.

By Douglas Vermeeren, 10X Your Speaking Business

10X Your Speaking Business Douglas Vermeeren level up

I have been a speaker for more than a decade now. (actually maybe even closer to two) and I have seen a few things along the way. Some of these strategies for growing your speaking business have been awesome and some not so great. Recently I was asked by one of my students what is the absolute best way to grow your speaking business and I had two specific ideas come to mind. Here they are:

 

1) Remember that your business is connection

Most speakers follow a very traditional approach where they prepare their presentation and then present. Their presentation if you follow them around for a while is basically the same no matter who, where or when they are presenting. And believe it or not this is not just a beginner mistake. I was recently at an event with a very well-known speaker who you would certainly know. I have shared the stage with him multiple times before and guess what each time (including this time – which is ten years since the first time I shared the stage with him) his presentation is identical to every other time I have seen him speak. Naturally there were others in the audience who had heard him before who probably also noticed. All the jokes, stories and points he shared were exactly where they were last time. Did he connect with his audience? NOPE. I have to give it a great big fat fail. Connection is what keeps your audience coming back and also staying connected between talks too. (More on this in another post, but for todays purposes I’m am just going to stress that you need connection or your speaking business will not survive.)

 

2) Leveraging authority and relationships

The second point in these two steps has helped me to grow my speaking business faster than any other idea. I call this one leveraging authority or relationships. It is quite simple actually. When I first started as a speaker (and you might be here right now) no one knew my name. And because I was so new and invisible no one really cared either. It was difficult to get speaking gigs on my own and even more difficult if I was hosting my own event to get people to come. Quite by accident I was invited to share the stage with some speakers who were well known. (If my memory serves me correctly it was Brian Tracy and Jack Canfield.) Now those two guys are very well know internationally and excellent speakers. being part of the event with them immediately increased my credibility and contributed to my database. You can imagine I was also able to use the marketing that featured me with those guys in many of my future marketing. here’s a link actually to an early TV commercial that had Jack Canfield, myself and another speaker. Check it out: https://www.youtube.com/watch?v=V1AutPT4HCk

 

Leveraging authority has helped me grow my brand quickly and powerfully. One of the things that also really helped was I acquired tickets for many of the groups or individuals I knew would hire me to speak but had never heard of me. Naturally they would have to sit through me to get to someone like Brian or Jack. This strategy was great for getting me booked.

 

Anyways, I am sure I will share much more on these two points and others in the future but for today there are a few things to think about.

 

END RANT

Douglas-Vermeeren-600Are you ready to level up your speaking business? Douglas Vermeeren is the Speaking Business Multiplier and the CEO of 10X your speaking Business and host of the popular 10X your speaking business show. His tool are helping speakers: Create highly profitable speaking businesses, Position themselves as experts, Attract media attention, Get publishing deals, Get more speaking gigs, Speak internationally and JV with other top names in the business. Douglas Vermeeren has done this and more and now his systems and secrets can be yours. His clients include beginning speakers all the way to movie and music celebrities, professional and Olympic athletes, top business leaders and other speakers just like YOU!

 

He has been consistently rated by the media as the top speaker trainer in the world today with the most comprehensive and powerful tools available. Other trainers stop at presentation skills while Vermeeren is the only one who helps you build the speaking business systems that you need for success. Now is your opportunity to find out why all the top speakers are working with him! http://www.DouglasVermeeren.com

 

 

Content and delivery is just part of it. – By Douglas Vermeeren, The Speaking Business Multiplier

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Content and Delivery is just part of it

By Douglas Vermeeren, The Speaking Business Multiplier

Many people are attracted to the speaking business because they have some great ideas to share and they love to speak in front of an audience. It’s true that the feeling of sharing your information in a group setting that appreciates what you do certainly feels great.  And there are hundreds if not thousands of coaches and courses that can help you improve your presentation skills and help you deliver your content in stronger ways from the stage. But for those of you who enter into the speaking business you will quickly find out that it is far more competitive than you ever imagined and you also find that just speaking on stage is a very small part of what you need to learn to succeed.

Over the years I have been involved training and teaching speakers I have seen many people surprised at what elements are required to create a speaking business. Many one of the most surprising a-ha moments comes when a speaker realized that the business of speaking has less to do wight he speech than they realized. In fact, it’s very much like when a magician takes the stage. The audience only sees a very small part of what’s going on behind the scenes and sees almost nothing except the end result of many hidden details that have been worked out ahead of time.

Because most speakers have never seen the necessity for these details and in some cases these are elements they have never seen their business remain weak and less than productive.

The speaking business is made up of two parts. Speaking and Business. If you are going to become prosperous you need to be success with both parts. One thing is for certain: If are going to run a speaking business you must make a profit or soon you will not be able to have the privilege to continue. Recently I read some statistics that stated that 1 in every 450 speakers are actually making enough money to do it full time. I don’t know where your speaking business is today but one thing is for certain. If you want to be successful you will need the business tools for your speaking business.

In my speaking business I figured this out and was able to make over 7 figures . As I have worked with other speakers for the last decade and a half I have seen those who have been super successful making over 7 figured per year. If you are trying to position yourself as a success leader or teacher an point the way for others it is only fair that you have some success. You can only get there if you have a system that will create success. As I looked at how I did it and how others have done it I have been able to identify 12 core areas that every speaking business needs in order to become success. (This is what we teach at our 12 Essentials to a profitable speaking business event in great detail.) But for todays purposes here is the list of things you need to learn and develop:

1 Prepare the most powerful content
2 Tap into the best business models
3 Create the perfect sales funnels
4 Offer the perfect products & Workshops
5 Finding profitable speaking gigs (And more of them)
6 Successfully Joint Venture with other speakers
7 Sell more from the stage & do it the easy way
8 Build a predictable preview session
9 Create strong brand loyalty
10 Position yourself as the expert
11Leverage Social Media to grow your business
12 Attract media to Celebritize your Business

(These are the actually module titles from our weekend training and my home study course.) You’ll quickly recognize which of the laments you currently have in your speaking business and which ones are missing.  Only a full compliment will allow you to reach your fullest potential as a speaker. And if you are missing elements you are leaving opportunity, influence and income behind that should be yours.

If you a re interested to learn about how you attend one of our sessions near you go to my website: http://www.DouglasVermeeren.com On my site I also have several free tools and videos which you can evaluate yourself as a speaker to see what areas you are currently strong in and what areas are lacking and most importantly how you can make some immediate improvements and open some opportunities for yourself.  Be sure to check it out and I look forward to seeing you on the stage soon!

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Douglas Vermeeren coming to Winnipeg

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DISCOVER THE 3 SECRETS ALL MILLIONAIRES KNOW

and how they can give you greater financial advantage right now!

Meet In Person: Douglas Vermeeren, Author, Investor and Wealth trainer. CEO of the Monthly Millionaire Mentor

For many people today’s economy is creating significant financial difficulties. It is hard for most people to save let alone become financial free.  It is not uncommon to hear of forced foreclosures, credit cards maxed out, delinquent lines of credit, collection agencies calling and more struggles. All because of a lack of money! But it doesn’t have to be that way.

ARE YOU FALLING INTO THE POVERTY TRAP?

If so, it’s time to get out!

Even in these hard economic times there are vast fortunes made. What are the differences between the wealthy and the impoverished?

The differences come down to two things: correct knowledge and opportunity to implement.

How many times have you heard someone say that they missed out on an opportunity simply because they didn’t know where to go or what to do?  Have you ever felt that if YOU were given the opportunity you could change your entire situation?  Good News: The opportunity is here and your financial situation can change! It’s ABSOLUTELY TRUE! When you know what to do and are given the opportunity to do it your financial situation can change immediately.

Now here’s the part that should interest YOU the most!

YOU ARE AT THE RIGHT TIME AT THE RIGHT PLACE!

Now is the best time in the history of the world to grow wealth! According to a recent study from the University of Toronto, there are more than 10,000 millionaires in the world today.  There are more than 200,000 new millionaires created every year. That’s 547 per day! Is it time for you to join the club? Douglas Vermeeren, (Author of Guerrilla Millionaire & Self Made Millionaires for Dummies) wants to share 3 secrets that all Millionaires know about knowledge and opportunity that will dramatically change your financial future right now!

THIS FREE EVENT COULD CHANGE YOUR LIFE

Douglas Vermeeren will be in WInnipeg for one day only on November 22, 2012. We would like to invite you attend this workshop. At this workshop you will learn 3 secrets that all millionaires know about creating wealth. Armed with this knowledge you will be in a position to change your financial future forever.

FREE WORKSHOP COMING TO YOUR AREA

November 22, 2012

Reserve  your seats today by Calling 1-877-393-9496

Confirm your seat to attend and receive a free bonus gift valued at $39

Monthly Millionaire Mentor coming to Winnipeg

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Monthly Millionaire Mentor

Monthly Millionaire Mentor

Do you want to learn what it takes to become a millionaire?

Do you want to learn techniques to accelerate your wealth growth in todays economy? Do you want to discover tools that anyone can apply to create a fortune?

If you answered yes to any of these questions you need to be in Winnipeg, November 22, 2012.

Monthly Millionaire Mentor Program coming to Winnipeg for One day special event!

Do you want to learn what it takes to become a millionaire? Do you want to learn techniques to accelerate your wealth growth in todays economy? Do you want to discover tools that anyone can apply to create a fortune? If you answered yes to any of these questions you need to be in Winnipeg, November 22,2012.

Monthly Millionaire Mentor

Douglas Vermeeren is the CEO of the Monthly Millionaire Mentor program.

After conducting extensive research into the lives of more than 400 of the world’s top achievers, much in the style of Napoleon Hill. Since that time he has been teaching others superior and little known ways for growing their wealth securely and consistently in his coaching and mentoring programs.

Vermeeren is the creator of the film The Opus (Featuring Jack Canfield, Mark Victor Hansen, Joe Vitale, John DeMartini, Marci Shimoff, Bob Doyle, Morris Goodman, Bill Bartmann and others.) Vermeeren is the author of several books including the latest ‘Guerrilla’ book with Jay Conrad Levinson, ‘Guerrilla Millionaire’ and ‘The Millionaire Myth.’ (With foreword by Bob Doyle from The Secret.) Vermeeren has been highly successful helping many to take giant steps towards their financial freedom.

Why is a mentor important? And what would you look for in a mentor?

Let’s say that your objective wasn’t just to learn about growing wealth. Let’s say it was something a little more dangerous. For example consider the following question:

If you had to walk through a field of explosive land mines which option would you choose?

a) To attempt to go through alone.

b) To go with some one who also had never been through.

c) Go with a person who knew the safe way through.

d) Read a book about it and give it your best shot.

Naturally, the correct answer is C) Go with a person who knew the safe way through. Unfortunately too often people try to go through life and create a life of wealth focused on one of the other three options. Their results are  generally unproductive.

To get to the best results in the quickest time possible you need a mentor who can help you recognize the dangers, time-wasters and pitfalls that will take you off course or even keep you from completing your goals.

The Monthly Millionaire Mentor program is such a program. It is the first program of its kind that involves an ongoing relationship with your mentor and not just a one-time seminar. It is also the first program to take the participants through the process of the education all the way through to implementation. What that means is that you no longer have to wonder what to do next when you hit the inevitable challenges that will appear on your path. Growing your wealth exponentially is not a get rich quick or easy venture. If you want to do it correctly there will be many thins to learn ahead. This program ensures that you get it!

For one day only in Winnipeg, Douglas Vermeeren will be presenting more about The Monthly Millionaire Mentor program. At this event he will be sharing the 7 Reasons why you are not rich and what you can do about it.  A limited number of free tickets will be given away through the Monthly Millionaire Mentor program. If you are interested in qualifying for a free ticket for a free ticket please contact Rachel@douglasvermeeren.com and she will send you details of what you can do to get one of these tickets.

Attendees will also be entered into a draw for several door prizes including a one-on-one wealth building session with Douglas Vermeeren. for more information go towww.TheMonthlyMillionaireMentor.com

The Millionaire Evening

Thursday November 22, 2012 @ 7:00PM