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10X Your Speaking Business Show – Alex Ford and Technology For Speakers

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10X Your Speaking Business - Douglas Vermeeren Alex ford

Douglas Vermeeren : Get ready for tomorrows show! This is a topic that scares the crap out of so many speakers – Technology! And I have one of the best in the business ALEX FORD to explain how he has helped speakers manage their contacts, develop online programs, reoccurring revenue streams and more! You don’t want to miss this one.

Wednesday morning @9am MST Weekly: https://zoom.us/meeting/178271713/ics…

Join from PC, Mac, Linux, iOS or Android: https://zoom.us/j/178271713

Or iPhone one-tap :
US: +16699006833,,178271713# or +14086380968,,178271713#
Or Telephone:
Dial(for higher quality, dial a number based on your current location):
US: +1 669 900 6833 or +1 408 638 0968 or +1 646 876 9923
Meeting ID: 178 271 713
International numbers available: https://zoom.us/zoomconference…

Is The Public Speaking Dead?

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Is public speaking as a business dead?

by Douglas Vermeeren 10X Your Speaking Business

For the last two decades I have been a public speaker. I have seen a lot of changes and most prominently I have seen many new speakers arrive on the scene with the intention to create a massive business sharing their expertise.
More often than not they fail.

This makes me ask: Is public speaking as a business dead or dying?

As I have carefully considered this question and looked at the complete landscape of what is really going on in this highly saturated industry of speaking, coaching, mentoring and personal development in general I have an answer to this question:

The old way of building this business is dying.

While those who understand the nuances of today’s marketplace are not only thriving but building incredible 7 & 8 figure businesses.

If I were summarize a few of the differences between the dying and thriving it would be as simple as this:

The dying are relying on an old model of the speaking business. In other words they are focusing on creating signature speeches, speaking for a fee and doing as many speeches as they possibly can. The thriving understand that building a brand is important and real authentic connection with the audience trumps signature speeches every time.

The dying are always on the hunt for the next event to get in front of an audience.
The thriving understand the platforms available to them to create audiences around them and their content. They understand that once they find their vibe they earn their tribe.

The dying take out ads and do posts on social media focused on telling about themselves and their many accomplishments, constantly inviting you to events or buy products and promoting their latest greatest whatever it is.The thriving understand that today’s market place is value content and relationship driven. The more you give away the more likely you are to attract people who want to learn more.

The dying also don’t understand the important of building relationships with the power players in the business and that reputation helps create brand. The thriving understand that relationships with high level experts is available to them and they understand how to create synergy with people that matter. The dying don’t have a game plan and they often fly by the seat of their pants, taking whatever speaking gigs come their way.

The thriving understand that a business strategy is essential to success in the speaking business and saying no to events that don’t serve your bran is one of the best things you can do.
Anyways, there are a few thoughts for now.

End Rant.10X Your Speaking Business Douglas Vermeeren are you right?

Most Speakers Don’t Really Have a Business – Douglas Vermeeren

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Most speakers don’t really have a business — Douglas Vermeeren 10X Your Speaking Business

10X Your Speaking Business DOuglas Vermeeren are you broke?
The speaking and coaching industry is one of the fastest growing industries on the planet. But… that doesn’t mean it is the most prosperous for most involved. In fact, most speakers I’ve met over my decades as a speaker are broke. I have been to all kinds of events, speakers conferences, speakers associations (likes CAPS, NSA Global Speakers Federation etc.) and Yes, most speakers are broke. and why?
Simple. They don’t really have a business. The run from one speaking event to trying to find a gig at the next. In between they are lost and struggling. The reason why is they don’t have a business strucutre for their speaking business. most speakers confuse speaking with the business. The truth is you need to put both of these elements together. Speaking + Business = Speaking Business.
Some of the elements that most speakers are missing from their business include: Customer support, Customer management, Customer acquisition, Proper content development within the framework of a business structure, sales funnels, creating proper products, getting speaking gigs, Getting speaking gigs that build your brand and are profitable and so many other quesitons they jsut don’t know how to ask.
My challenge to you: Take some time and seriously look at your speaking business. What do you really have? What systems are actually supporting you? What are you missing? How can you level up? And what needs to happen in order for you to grow?
End Rant

10X your speaking business logo

Titles? For Public Speakers?

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by Douglas Vermeeren 10X Your speaking Business

10X Your Speaking Business Douglas Vermeeren Titles

Here’s something interesting. In fact, so much so I am really thinking of writing an article about it. I was on Linkedin this morning checking out speakers and how they are marketing themselves. I was astounded at all of the interesting (sometimes crazy) Almost always unprovable, often inflated titles that they are using to describe themselves. Here are a few (and please share your thoughts on this do you think these help your marketing and attract customers to you? Do you use one? If so, why? Do you think these titles add or diminish credibility? Please share your thoughts.)

Amazing
Authentic
Top
#1
Most distinguished
Award winning
Ruthless
Best Selling
Expert
Customer approved
Most powerful
Best results
Results driven
Life changing
#1 rated
Voted most
Voted Best
Customers choice
The Original
Aspiring
Most passionate
Balanced
World’s best
Elite
Champion
Most trusted
Premium
Memorable

 

If you have any others please list them. I’m interested to open this one for discussion. And by the way if you think those titles are bad I found this while looking around on this subject: http://sobadsogood.com/2016/11/13/heres-20-of-the-most-ridiculous-job-titles-in-history/

Too Many speakers get it wrong when it comes to bureaus! 10X Your Speaking Business with Douglas Vermeeren

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10X Your speaking Business - Speaking Bureau

Over the year as part of several speaker associations I have noticed that there is a big push for members to join a speakers bureau. In fact, there is often a feeling that you haven’t really made it until you have a bureau representing you. While there is a place for bureaus in the speaking business not all speakers will benefit from a connection with a bureau. While this quick article isn’t meant to be an exhaustive discussion on bureau I just wanted to point out a few common mistakes and misconceptions about speaking bureaus to help your speaking business.

 

1) The use speaking bureaus has declined at least 60% in the last five years. This insight has come through my interviews and discussions with several different owners of speaking bureaus over the last year or so. The decline according to some is as high as 80%. The reasons most of them share for the decline all make sense. Including everything from most speakers are now accessible through their own website and event planners often prefer to work directly with the speaker than a third party. Second the economy has put many speakers into the marketplace who will either speaker for free or close to. Many organizations are now creating in house training programs.

 

2)Speaking Bureaus are shifting focus. Because the market in starting to dwindle for companies using speaking bureaus the bureaus have had to level up the talent on their roster. They are no longer interested to take just anyone because their clients are not willing to pay for just anyone. Speaking Bureaus are making a massive shift towards representing celebrities, athletes, politicians and celebrity experts (Top best selling authors, not pseudo best selling authors. I’ll explain more about this later but essential this means self proclaimed best sellers or engineered amazon best sellers.)

 

3)There is a is misconception that if you re with a speaking bureau you will get more speaking gigs. This is not true. Being with a bureau guarantees you nothing. Speaking Bureaus are in business to make money and they focus on those who are generating it for them. If you aren’t already a hot topic you will not be among their favourites. If you really want to get busy as a speaker you will have to create your own opportunities and perhaps the bureaus will become inspired by the buzz you create.

 

Hope these point were helpful.

 

End Rant

 

 

 

10X Your Speaking Business Douglas Vermeeren level up

 

Are you ready to take your speaking business higher?

Are you ready to get the the tools to speak more?

Are you ready to help your audiences become more productive?

Then look no further.

Douglas Vermeeren is considered one of the top speaker trainers in the world. He is the CEO of 10X Your Speaking Business!

He is the regular go to expert on public speaking and the speaking business for FOX, FOX business, CNN, ABC, NBC, CTV and others. He is a regular contributor for the NY daily News, Forbes, INC, CNN online and others. He is a regular sought after expert in the both radio and TV.

Vermeeren is the also the producer and director of 3 of the top 10 personal development movies of all time. (The Opus, The Gratitude Experiment and The Treasure Map.)

He has authored 3 books in the world famous Guerrilla Marketing series. (Guerrilla Achiever, Guerrilla Millionaire and Guerrilla Masterminds) Several of his book have reached best seller status and have been translated in more than 20 languages worldwide.

He has spoken on nearly every continent on the globe and is a sought after speaker at business and sales conferences worldwide. He has also spoken and served as MC at multiple TED and TEDX events around the world.

He has been rated as one of the top business speakers worldwide consistently by organizations like the Professional association of speakers and trainers, The Public Speakers Association and The Professional Speakers Academy.

If you are looking to grow your speaking business then look no further than Douglas Vermeeren.

 

 

13 things some speakers do that makes them suck. 10X Your speaking business with Douglas Vermeeren

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10X Your Speaking Business Douglas Vermeeren some speakers suck

Have you ever heard a speaker that sucked? Of course you have. (I know in the beginning of my career I was often THAT speaker.) Share your thoughts on what makes a speaker successful and what makes them suck. I’m interested to know for a project I am working on and when I share the answers to this you may be surprised.

Here are a few immediate things that people have shared which you want to be careful of:

(And by the way I’ve actually seen all of these happen.)

1. Speaker is unprepared.
2. Speaker shows up late and unprepared.
3. Speakers pass around crinkled up and soiled order forms or handouts
4. They try to sell products that are damaged
5. They make excuses about why they didn’t bring products
6. Too much powerpoint or tech (ie. Videos etc.)
7. Too many high fives, handshakes, hugs and stand up/sit down exercises. (Also dancing without purpose just to dance)
8.Too much text power points
9.Pitching through the entire presentation and no content. (Very desperate)
10. Ego based speech (all about how they did this, that and the other. No audience relevance)
11.A memorized scripted “Signature speech” with no audience connection
12. Cliche phrase. ( I don’t say this impress you, but to impress upon you etc.)
13. Trying to be someone they are not.

 

END RANT

10X Your Speaking Business Douglas Vermeeren level up

Are you ready to level up your speaking business? Douglas Vermeeren is the Speaking Business Multiplier and the CEO of 10X your speaking Business and host of the popular 10X your speaking business show. His tool are helping speakers: Create highly profitable speaking businesses, Position themselves as experts, Attract media attention, Get publishing deals, Get more speaking gigs, Speak internationally and JV with other top names in the business. Douglas Vermeeren has done this and more and now his systems and secrets can be yours. His clients include beginning speakers all the way to movie and music celebrities, professional and Olympic athletes, top business leaders and other speakers just like YOU!

He has been consistently rated by the media as the top speaker trainer in the world today with the most comprehensive and powerful tools available. Other trainers stop at presentation skills while Vermeeren is the only one who helps you build the speaking business systems that you need for success. Now is your opportunity to find out why all the top speakers are working with him! http://www.DouglasVermeeren.com

 

 

#douglasvermeeren #10YourSpeakingBusiness #topspeakertraining #somespeakerssuck

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Are you a speaker looking to grow your business? Here’s two quick tips for you.

By Douglas Vermeeren, 10X Your Speaking Business

10X Your Speaking Business Douglas Vermeeren level up

I have been a speaker for more than a decade now. (actually maybe even closer to two) and I have seen a few things along the way. Some of these strategies for growing your speaking business have been awesome and some not so great. Recently I was asked by one of my students what is the absolute best way to grow your speaking business and I had two specific ideas come to mind. Here they are:

 

1) Remember that your business is connection

Most speakers follow a very traditional approach where they prepare their presentation and then present. Their presentation if you follow them around for a while is basically the same no matter who, where or when they are presenting. And believe it or not this is not just a beginner mistake. I was recently at an event with a very well-known speaker who you would certainly know. I have shared the stage with him multiple times before and guess what each time (including this time – which is ten years since the first time I shared the stage with him) his presentation is identical to every other time I have seen him speak. Naturally there were others in the audience who had heard him before who probably also noticed. All the jokes, stories and points he shared were exactly where they were last time. Did he connect with his audience? NOPE. I have to give it a great big fat fail. Connection is what keeps your audience coming back and also staying connected between talks too. (More on this in another post, but for todays purposes I’m am just going to stress that you need connection or your speaking business will not survive.)

 

2) Leveraging authority and relationships

The second point in these two steps has helped me to grow my speaking business faster than any other idea. I call this one leveraging authority or relationships. It is quite simple actually. When I first started as a speaker (and you might be here right now) no one knew my name. And because I was so new and invisible no one really cared either. It was difficult to get speaking gigs on my own and even more difficult if I was hosting my own event to get people to come. Quite by accident I was invited to share the stage with some speakers who were well known. (If my memory serves me correctly it was Brian Tracy and Jack Canfield.) Now those two guys are very well know internationally and excellent speakers. being part of the event with them immediately increased my credibility and contributed to my database. You can imagine I was also able to use the marketing that featured me with those guys in many of my future marketing. here’s a link actually to an early TV commercial that had Jack Canfield, myself and another speaker. Check it out: https://www.youtube.com/watch?v=V1AutPT4HCk

 

Leveraging authority has helped me grow my brand quickly and powerfully. One of the things that also really helped was I acquired tickets for many of the groups or individuals I knew would hire me to speak but had never heard of me. Naturally they would have to sit through me to get to someone like Brian or Jack. This strategy was great for getting me booked.

 

Anyways, I am sure I will share much more on these two points and others in the future but for today there are a few things to think about.

 

END RANT

Douglas-Vermeeren-600Are you ready to level up your speaking business? Douglas Vermeeren is the Speaking Business Multiplier and the CEO of 10X your speaking Business and host of the popular 10X your speaking business show. His tool are helping speakers: Create highly profitable speaking businesses, Position themselves as experts, Attract media attention, Get publishing deals, Get more speaking gigs, Speak internationally and JV with other top names in the business. Douglas Vermeeren has done this and more and now his systems and secrets can be yours. His clients include beginning speakers all the way to movie and music celebrities, professional and Olympic athletes, top business leaders and other speakers just like YOU!

 

He has been consistently rated by the media as the top speaker trainer in the world today with the most comprehensive and powerful tools available. Other trainers stop at presentation skills while Vermeeren is the only one who helps you build the speaking business systems that you need for success. Now is your opportunity to find out why all the top speakers are working with him! http://www.DouglasVermeeren.com