Douglasvermeeren's Blog

Just another WordPress.com site

Don’t Suck at Selling #3

leave a comment »

Don't suck at selling Shut up
Don’t Suck at Selling #3
 
Shut up and listen
 
This one is pretty obvious and most likely you’ve heard it before. But if that’s really true why do we need to keep saying it again and again?
 
Well, to be quite frank it’s because people are still not listening.
 
And even if you are a listener this is a skill that can improved every single day.
 
I am always amazed at how many people that attend my sales seminars say that they are really good listeners. And then they won’t shut up. That’s all the evidence I need.
 
This is especially obvious at the early stages of a selling relationship. When you first meet a prospect it is your job to do the investigation to see if these people are qualified. And if they are not sure they are qualified you need to listen enough so you can help them see they are, if that’s the case.
 
Too many crappy sales people rush in to get the sale and that they slide right past discovery into a presentation. (Yikes -Sales suicide!)
 
I was recently at a networking event and I couldn’t believe what I saw. I saw a “salesperson” corner a potential prospect, who by the look on his face obviously wanted to escape the moment they entered the trap.
 
All the clues of desperation were there. Looking at the watch. The body language of trying to squeeze past. The longing glance away for help. The disinterested nods. It was all there.
 
Yet this sales person didn’t get it. Instead he had even whipped out his phone to share a slide deck on his products I can only imagine what came next was a full presentation on his product line. What the heck? And even beyond what the heck, how does this delusional sales person actually think that he is going to be successful?
 
Obviously when you are listening you can’t just hear words. You need to be paying attention to everything. Especially look at body language.
 
And quite frankly had this crummy salesperson been doing that he would have easily seen that this prospect was not a prospect at all. He was a frickin’ prisoner. He was looking for an escape route the entire time, but this sales person was so wrapped up in himself that he couldn’t see how overbearing he was.
 
Try and listen next time. #douglasvermeeren #learntosellordie #salestips #1salestrainer #1salestraining #improveyoursales #sellmore

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: