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Secrets of selling from the Stage tip#13, Douglas Vermeeren 10X Your Speaking Business

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10X Your Speaking Business Douglas Vermeeren Sell

Selling from the Stage – Secret tip #13
by Douglas Vermeeren 10X Your Speaking Business

It is important to always remember that people buy emotionally and they back it up logically. Where most speakers fumble the ball is in understanding how to transition effectively from emotion to logic in the purchasing decision process. Most speakers have a clear distinction between their teaching and their pitch and this is where the sales break down occurs with most audiences.

This concept of transition when executed correctly guides the audience to keep the emotional high that got them interested and keeps their momentum high through all steps needed to complete the purchase.

One of the techniques we use in our Secrets of Selling from the Stage program to facilitate this transition is to use transition phrases which guide the audience into a state of logic without compromising the emotion.

One example of these transitional phrases leading into the logical portion of your offering is to start by sharing a date. For example, You’ve just been teaching and the emotional connection with the audience is high. you sense its time to proceed with your offer. You simply shift by saying “On October 16 & 17 I am going to be coming back to this location to teach more on the principles I’ve just shared.” That’s the transition.

So rather than leading with “I am going to do a workshop.” (That’s pitchy and the audience knows the pitch is coming.) or even worse, “I’d like to share an opportunity.” (The audience braces themselves because here comes the ask.)

Instead by starting with the date the audience begins to shift to logic by asking themselves what they re doing on the dates mentioned. After you’ve subtly got them thinking about the logistics of how they will attend you can begin to ease into your offer.



10X Your Speaking Business Douglas Vermeeren level upAre you ready to level up your speaking business? Douglas John Vermeeren is the Speaking Business Multiplier and the CEO of 10X your speaking Business and host of the popular 10X your speaking business show. His tool are helping speakers: Create highly profitable speaking businesses, Position themselves as experts, Attract media attention, Get publishing deals, Get more speaking gigs, Speak internationally and JV with other top names in the business. Douglas Vermeeren has done this and more and now his systems and secrets can be yours. His clients include beginning speakers all the way to movie and music celebrities, professional and Olympic athletes, top business leaders and other speakers just like YOU!

He has been consistently rated by the media as the top speaker trainer in the world today with the most comprehensive and powerful tools available. Other trainers stop at presentation skills while Vermeeren is the only one who helps you build the speaking business systems that you need for success. Now is your opportunity to find out why all the top speakers are working with him!

#douglasvermeeren #10X YourspeakingBusiness #topspeakingtraining #sellfromthestage #secretsofsellingfromthestage


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  1. […] in order to create success? (By the way when I say Sales MEN I mean both men and women. Douglas Vermeeren just using the term generically. Some women are crazy aggressive […]

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