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5 Massive Mistakes people make when networking online

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5 Massive Mistakes people make when networking online

Business Networker

Business Networker

Are you trying to connect online with others? Maybe your motives are to get more leads for your business? Perhaps you are looking to expand and need to create strategic alliances to grow? Or maybe you’re looking to just make more old fashioned sales? Whatever it is you’re looking to create most people using social media to network make some common mistakes that keep them from accomplishing much of anything.

Here are 5 of the most common mistakes made when working online:

1)Rush for the sale. Networking online is not much different than networking in real life. When you rush for the sale your prospect can sense that. Rather than create sales this method actually creates the opposite effect causing potential customers to run the other direction from you and your products.

Solution: Provide value first and nurture the relationship. Have patience and the sale will come.

2) Networking without a clear purpose. Most people who network online and in person generally have no idea of what they are looking to achieve. Their primary goal is generally to collect a business card or grow their database. Effective networking is less about quantity and more about quality. If you know who your best prospects are and the people that you can serve best you can find them and your business will grow.

Solution: Set some specific goals about what you are trying to achieve.

3) Network in the wrong places. This is very much like the person who wants to be a whale watcher but spends his time near a shallow creek. No matter how long he waits and watches he will never see a whale in this setting. Whale don’t live in shallow creeks. Most entrepreneurs who want to do big business spend all their small events or with minimal opportunities. If you want to swim with the big fish you need to get to the big water.

Solutions: Start networking where your best contacts are.*

Business Networker

Business Networker

*This is one of the primary reasons that Business networker was designed. (www.BusinessNetworker.com) To help serious business owners connect with other serious business owners. Often our critics wonder why we would charge for our services. But if you look around at your free options and the quality of the results that follow you will quickly agree that you generally get what you pay for. Business Networker is a more exclusive club for serious business connectors. Not for the casual tire-kicker looking for freebies.

4) Have no follow up plan in place. The majority of networkers who attend events regularly have stacks of business cards collected from everything they’ve attended. Generally these cards are not sorted or arranged for effective follow up. Most of the time these leads are never referenced again. As a result a lot of money slips through the cracks. The same is true for most people with their online contacts. Most free social media sites do not have tools that help networkers organize their contacts and so money gets lost.

Solution: come up with a system to organize and prioritize your contacts to recognize who’s ready to do business. (Consider the relationship radar tool from Business Networker. It is an easy to use tool that lets you recognize where you need to spend your time for the most profit. http://www.BusinessNetworker.com)

Business Networker

Business Networker

5) Online networkers often fail to take the relationship into the real world. Regardless of how successful online connecting has become the strongest relationships still involve a genuine real world connection. We remember and favor those who we have met in a real world setting. Even connecting on the phone with a person is a stronger link than just an online conversation alone.

Solution: Find a way to connect in person or on the phone at the least.

(Consider attending one of the Business Networker LIVE events to connect with your online relationships in person.)

Business Networker

Business Networker

Business Networker

Business Networker

Business Networker

Business Networker

Business Networker

Business Networker

About Business Networker: Business Networker is the premiere online connection site for business owners, entrepreneurs and small businesses. On Business Networker members have the opportunity to connect with high quality leads and prospects. In addition, it is a great resource to investigate joint venture partners and strategic business alliances. For more information on how to get started go to http://www.BusinessNetworker.com

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